The goal of
packaging is to make a first, quick and lasting impression. More than most
other areas of design, we are surrounded by this on a regular basis, but pay
the least attention to how items are wrapped and presented. Whether it is
wine, tissues, home goods or food, we rarely take a second look and appreciate
the time that has gone into its initial presentation. From the logo and
layout of colors and images to the placement of the nutritional information, a
designer has the ability to sell the product and create a loyal customer before
they even get the chance to try it out at home
One of the
best ways to have someone notice a product on the store shelves is the
creativity involved in how it is packaged. Like all other areas of
design, the under appreciated area of product packaging uses many methods
including various shapes, vivid colors, strong typography, illustrations and unique textures
to help draw initial attention. Today lets take a look at 40 Creative and
Beautiful package designs for your design inspiration.
Be sure to
leave a comment with your thoughts.
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